At BigPurpleClouds, we take a unique approach to artificial intelligence (AI). Rather than hyping the latest AI tools or offering prompts to create art, we're motivated by a genuine fascination with AI technology and how it can transform society. With over 35 years of tech industry experience each, our UK-based blogging team provides in-depth yet accessible coverage of diverse AI topics - from explaining the nuts and bolts of how AI algorithms function, to analysing the ethical considerations around using AI.

Whether you're new to AI or an expert, BigPurpleClouds goes beyond the hype to deliver thoughtful AI insights.